What comes to mind when you hear Strawberries & Cream Bundtlet, Red Velvet Bundtlet, or Key Lime Bundtlet? Better yet, how do you feel when you hear 10,000 bites of joy?  Well, if you have a sweet tooth like me, then you probably know that I am talking about the pure joy of biting into a moist Nothing Bundt Cake (NBC).As much as I went to serve, I walked away with a new appreciation for a brand whose competitive edge is Joy!  Here are some of my key takeaways that you can explore in your own business: